Experience: 1–2 years

About the Role

A growing service-based company is seeking a proactive and results-driven Business Development Associate to join its sales and growth team.

The successful candidate will be responsible for identifying new business opportunities, generating leads, engaging prospective customers, developing business relationships, and converting prospects into paying clients.

This is a field-oriented sales role requiring a combination of direct outreach, business visits, relationship building, lead follow-up, and customer conversion.

The ideal candidate should be confident speaking with business owners and professionals, comfortable approaching new prospects, and motivated by measurable sales results.

Key Responsibilities

Sales & Lead Generation

• Identify and prospect potential customers through direct outreach, referrals, networking, research, and field activities.
• Conduct targeted business visits and introduce the company’s services to prospective clients.
• Generate new leads within assigned markets and customer segments.
• Follow up consistently with prospects through phone calls, WhatsApp, email, and other appropriate channels.
• Maintain an active and organised sales pipeline, Convert qualified prospects into paying customers.

Field Business Development

• Conduct regular visits to businesses, offices, professional communities, and other potential customer locations.
• Participate in targeted outdoor marketing activities, including strategic flyer distribution and direct customer engagement.
• Attend networking events and business/community gatherings to develop new opportunities.

Customer Relationship Management

• Maintain professional relationships with prospects throughout the sales process.
• Follow up with existing customers where necessary to identify additional business opportunities.

Market Development

• Research businesses, industries, communities, and customer segments that may require the company’s services.
• Suggest practical ways to improve customer acquisition and sales conversion.

Reporting

• Submit regular sales activity reports, Track leads, meetings, follow-ups, conversions, and revenue generated.

This is a target-driven position.

Requirements

• Minimum of 1–2 years’ experience in sales, business development, direct sales, customer acquisition, or a related role.
• Strong verbal and written communication skills.
• Confident approaching and speaking with new people.
• Good negotiation and persuasion abilities.
• Strong follow-up and relationship-building skills.
• Comfortable working both independently and as part of a team.
• Comfortable with field sales and regular business visits.
• Basic proficiency with WhatsApp, Google Workspace, spreadsheets, and other digital communication tools.
• Ability to track leads and maintain accurate sales records.
• Ability to work with sales targets and performance expectations.

Candidate Profile

We are looking for someone who is:

• Proactive rather than waiting to be given tasks.
• Comfortable hearing “no” and continuing to prospect.
• Persuasive without being aggressive.
• Organized and disciplined with follow-ups.
• Energetic and comfortable spending time in the field.
• Commercially minded and focused on results.
• Able to communicate professionally with business owners, executives, entrepreneurs, and other decision-makers.

A candidate with strong sales ability and evidence of previous results will be preferred over academic qualifications alone.

 

How to Apply

Interested candidates should submit their CV and a brief statement explaining their sales/business development experience and why they are suitable for this role.

Only shortlisted candidates will be contacted.